The winter real estate market of 2015 in Franklin MA has been as painful to real estate agents as having a tooth extracted without Novocain. As with most dental work, the pain does fade away; and, so too, will this real estate market improve.
My mission during this paralyzing period of time has not changed. I’m the marketing agent, and I have provided online and offline marketing with the intension of preparing homeowners with the thought of placing their homes on the market in the spring.
Making lemonade out of the sour lemons that were delivered to us by Mother Nature has been challenging. The more willing we are to be challenged and stand strong through those rough times, the more powerful the results. The town of Franklin MA experienced 9 closed transactions in February. That’s a reflection of our “frozen market.”
Every morning that begins with a temperature reading above zero, and the sun shining through, is a day that has potential for new business. When we experience a reading over 32 degrees, we are searching for the beach chairs and buying our beach stickers for days on our Cape Cod Beaches.
When we consistently focus on our job description, we will always find ourselves ahead of the pack and business flowing our way. The phones have started to ring for us and business will soon rally. The sun will always shine, even with 8’ of snow on the ground. It just takes a while longer to dry out, after the snow melts, and our smiling faces will be appearing at your door for our next listing presentation.
Barbara Todaro, sales manager of RE/MAX Executive Realty
Team Leader of The Kuney-Todaro Team
308 W. Central St
Franklin, MA 02038
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