“List to Last”…..three little words that are music to my ears!! That saying has been in existence for decades and rightfully so. If any good advice could ever be shared with a newly licensed agent, it would be to focus on listings.
Learn how to list property. Find a mentor who has experience with listing property and shadow that mentor. Listings are the name of the game whether we’re in a sellers’ market or a buyers’ market. People need shelter!!
The agent who has listings will always collect a commission at one point or another. Everything sells in every market for whatever that market will bear.
Buyers, on the other hand, may or may not buy, and an agent never knows if they are working with one who will buy until after they’ve devoted many hours of time. The more listing an agent has in his/her inventory, the greater the volume of production for that agent. The more buyers a buyer agent has, the more exhausting the job becomes!!
Newly licensed agents, who have not selected a niche, consider listings as one of your niche areas in real estate. Listings can be fine-tuned to reflect new construction subdivision, condominiums, single family homes, land or whatever segment of the market is selling.
The agent who has the listing is the agent who will eventually make a commission from one buyers’ agent or another. The buyers will always come and you, listing agent, do not have to run. Just another bonus!!
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