One of the most overlooked areas for finding business is “face to face” with us frequently. We do business every day with attorneys, insurance agents, architects and mortgage officers, to name just a few. How often do you ask them for business?
One good turn deserves another, and just as you direct business their way, it’s a two way street. We need to ask for the business. During a face to face moment, we need to remind them that we are in the real estate business. Our business is dependent on referrals. Make it known that you would appreciate any business that would be directed your way.
All of those people who we use with each transaction need to be programmed to remember where “their business” comes from. They should remember us when the opportunity arises. They don’t need to refer all of their business to you but they should share the wealth.
Referrals are at our fingertips every day. We need to occasionally remind those contacts that you’re always ready for their phone call. One good turn deserves another. Make sure you remind them of that fact.
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