The purpose of marketing is to be noticed. If you’re not noticed, you and your inventory will sit idly. I love print marketing, and I would estimate 40% of my marketing program is offline. I complement the offline with online marketing.
The name of this local newspaper is Local Town Pages, and it’s mailed monthly to every residence in the town of Franklin MA. We take full advantage of every issue and offer a Free Market Analysis; display our listings; give recognition to our agents; and provide our contact information for buyers and future sellers.
We get plenty of mileage from this full page. If print marketing is to be effective, it needs to be large and seen. The value of a small line ad or block ad will be lost on the page.
Here’s our ad for the month of August.
Barbara Todaro, sales manager of RE/MAX Executive Realty
Marketing Agent for The Todaro Team
308 W. Central St...suite E
Franklin, MA 02038
Exclusive Marketing Agent for The Todaro Team
Copyright © 2009 - 2017 Barbara Todaro
All Rights Reserved
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